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Nigeria: Ooni launches Adire Fashion Textile Factory in Osun

By Oluwaseun Sonde

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The Paramount Ruler of Yorubaland, the Ooni of Ife, Oba Adeyeye Enitan Ogunwusi has launched Adire Fashion Textile Factory in Osun State, with a mandate of supporting, uplifting and equipping emerging young entrepreneurs with greater knowledge of Adire.

The Ruler who disclosed this on his official social platform on Wednesday, reassured of his devotion and loyalty as youths remain his greatest asset, also believed in vibrant young populations of Nigeria and across Africa, which remains the epitome of his Royal mission.

The launching was done in line with the celebration of Aje Festival, which remains one of the significant obligations of preserving and upholding the sacred heritage of the Ancestors gave to Yorubaland.

“Aje festival tells of the economic pre-eminence and rich inheritance that Yoruba dispensed into the world civilization. Aje, is a deity of wealth and economic prosperity that is adding great positive influence on the world’s economy”, he said.

Ooni added that to advancing the unwavering commitment towards the creation of textile industrialization that is fit for purpose, integrating a new cultural textile economy that speaks to the heart of ‘Made in Nigeria’.

“As well as unlocking significant values for innovative Adire business models with the use of modern technology that are inherent in our young populations”, he said.

Ooni said the youths were heard on a daily basis. “I see through the depth of your rich resilience entrepreneurial spirit, creative fineness, and deep-rooted aspirations to build the socioeconomic space that is fit for purpose.

“Through the Ooni Adire Fashion Textile Factory, which is one of my initiatives, I will surely be part of your success stories as we create economic mobility and accessibility for our nation through our culture”, he said.

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