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US election: Facebook campaigns to boost millions of registered voters

By Oluwaseun Sonde

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Facebook International has launched the largest Voting Information Campaign in American history, with the goal of helping millions of Americans register to vote this year, this was disclosed by the Chairman of the organization, Mark Zuckerberg on his official social platform on Wednesday.

Zuckerberg said Facebook is building the Voting Information Center, which will give millions of Americans authoritative information about how and when to vote, as well as details about voter registration, voting by mail and information about early voting. “We’ll include posts from state election officials and verified local election authorities. To make sure everyone gets a chance to see it, we’ll put this at the top of the Facebook News Feed and Instagram”, he said.

He added that from July through November, they expect more than 160 million Americans to see authoritative information on Facebook about voting in the general election. “In a democracy, voting is the ultimate way we hold our leaders accountable and make sure the country is heading in the direction we want”.

He noted that Facebook exists to give people a voice, and voting is one of the most powerful ways to make your voice heard. “I hope that we can help every eligible voter in the US who uses our platform to vote this year”, he said.


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